Magical White Christmas
Merry magical Christmas from Pusher, Australia’s most festive creative digital agency! This year, being true to living life as a digital agency, we've scrapped the paper card and have instead sent all our Australian clients and friends something they've never seen before. Click here to check it out, and from all of the crew at Pusher - Happy New Year and all the best in 2012!
Blockbuster Bowls Rolls Out
AMF Bowling and Pusher have just wrapped the production of our latest campaign (just weeks after the lane-cutting Tommy Ten Pin finished LMFAO Shufflin), with Sydney and Brisbane's most festive digital agency now following with the launch of AMF Bowling 'Moments'.
Featuring a series of TV commercials making fun of comical main-event moments in bowling the campaign will launch with the 'Daaaaad' 15sec, then follow with 'Party' and 'Romance' on National free and pay-TV, with the full-length 45sec 'Blockbuster' spot exclusive for cinema only. AMF's Facebook page will also come alive these School Holidays with new promos, while rich media banners will also feature across entertainment sites to complete the campaign that is aimed to drive more movie goers to the bowling lances on the back of Summer's big block-buster cinema releases.
Queensland Cricket Heats Up
Brisbane Heat are Queensland’s new cricket team to taking centre stage in the Big Bash League, a city based Twenty20 competition that is helping cricket gain a wider audience thanks to streaming 3 hour games, big-hits, and world famous players wired for live commentary. With a similar format to NRL, AFL and the revamped A-League, the Big Bash series is set to ramp up cricket ratings.
To launch the season, Pusher has created a 3-story tall mural that wraps around a city warehouse at the teams home-ground (The Gabba). Painted by a team of artists under the direction of graf-idols Mr Perso and Sirum1, the production of the mural formed the undercoat of a 30 second TV commercial also produced by Pusher with animations by Picture Drift.
For more Brisbane Heat show-offs check out the YouTube viral videos of unbelievable cricket feats as featured in the The Age, Courier Mail, The Australian, and ESPN, or join the team on Facebook. There's also a full write up about the work here. With 4 times more fans than our nearest competitor, they're the team to beat!
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Recent Recognition
Staff and Studio Pics
Let it Snow for Christmas
Friday Dec 23, 2:02pm
Many thanks and three big Christmas cheers to all the crew, clients, friends and family who joined forces with Pusher to create a little digital… more
Christmas Pirates
Friday Dec 23, 1:38pm
Yo ho ho, and a bottle of rum! The Pusher crew partied like pirates on the way to this years Christmas party! Check out more… more
If You Build It, They Still Might Not Come: Improving Facebook Engagement (pt. 1)
Tuesday Dec 6, 11:30am
Some clever like-baiting (via Soap Creative) Step One: Make interaction easy, and then ask for it. Trawling through fat chunks of text: too hard. Clicking… more
Shazam for TV
Friday Nov 11, 11:31am
This is cool and has just started popping up in Australia… You can now use Shazam (the song recognition app) to drive engagement thru TV… more




