December 2011 News

Magical White Christmas

Merry magical Christmas from Pusher, Australia’s most festive creative digital agency! This year, being true to living life as a digital agency, we've scrapped the paper card and have instead sent all our Australian clients and friends something they've never seen before. Click here to check it out, and from all of the crew at Pusher -  Happy New Year and all the best in 2012!

December 2011 Campaign

Blockbuster Bowls Rolls Out

AMF Bowling and Pusher have just wrapped the production of our latest campaign (just weeks after the lane-cutting Tommy Ten Pin finished LMFAO Shufflin), with Sydney and Brisbane's most festive digital agency now following with the launch of AMF Bowling 'Moments'.

Featuring a series of TV commercials making fun of comical main-event moments in bowling the campaign will launch with the 'Daaaaad' 15sec, then follow with 'Party' and 'Romance' on National free and pay-TV, with the full-length 45sec 'Blockbuster' spot exclusive for cinema only. AMF's Facebook page will also come alive these School Holidays with new promos, while rich media banners will also feature across entertainment sites to complete the campaign that is aimed to drive more movie goers to the bowling lances on the back of Summer's big block-buster cinema releases.

October 2011 Campaign

Queensland Cricket Heats Up

Brisbane Heat are Queensland’s new cricket team to taking centre stage in the Big Bash League, a city based Twenty20 competition that is helping cricket gain a wider audience thanks to streaming 3 hour games, big-hits, and world famous players wired for live commentary. With a similar format to NRL, AFL and the revamped A-League, the Big Bash series is set to ramp up cricket ratings.

To launch the season, Pusher has created a 3-story tall mural that wraps around a city warehouse at the teams home-ground (The Gabba). Painted by a team of artists under the direction of graf-idols Mr Perso and Sirum1, the production of the mural formed the undercoat of a 30 second TV commercial also produced by Pusher with animations by Picture Drift.

For more Brisbane Heat show-offs check out the YouTube viral videos of unbelievable cricket feats as featured in the The Age, Courier Mail, The Australian, and ESPN, or join the team on Facebook. There's also a full write up about the work here. With 4 times more fans than our nearest competitor, they're the team to beat!

 



Sydney
Top Floor
63 William St
East Sydney
NSW 2010

Brisbane
22b Ross St
Newstead
QLD 4006

T  +61 2 9356 1500
F  +61 2 8588 1203
info@pusher.com.au

Prov3it Play Motion Reel

Recent Recognition

Staff and Studio Pics

Pusher Blog Feed

Let it Snow for Christmas

Friday Dec 23, 2:02pm

Many thanks and three big Christmas cheers to all the crew, clients, friends and family who joined forces with Pusher to create a little digital… more

Christmas Pirates

Friday Dec 23, 1:38pm

Yo ho ho, and a bottle of rum! The Pusher crew partied like pirates on the way to this years Christmas party! Check out more… more

If You Build It, They Still Might Not Come: Improving Facebook Engagement (pt. 1)

Tuesday Dec 6, 11:30am

Some clever like-baiting (via Soap Creative)  Step One: Make interaction easy, and then ask for it. Trawling through fat chunks of text: too hard. Clicking… more

Shazam for TV

Friday Nov 11, 11:31am

This is cool and has just started popping up in Australia…  You can now use Shazam (the song recognition app) to drive engagement thru TV… more